Today everything , everyone, every entity aspires to have a Brand Equity. The sentiment has acquired new proportions due to the advent of the Social Media. With so many different platforms for projecting your professional and personal ethos, one cant help being exceedingly nervous about equal number of platforms for being judged and evaluated.
Be it individuals, Professionals, Artists ,Stars ,Companies or Institutions, all are clamoring for some Brand Space. This is the time to delve deep into the very existence of the "Brandology" , to adapt oneself most optimally , to be able to make the most of it.
It is time to weave intricate Brands. Brands with ethos, with depth and with integrity.
